Our full scoring system — sources, weighting, update schedule, independence. Nothing hidden.
Home Nura is an independent publisher based in Europe. We compare smart home devices across 10 markets (France, Germany, the UK, Spain, Italy, the Netherlands, Poland, Sweden, the United States and Canada) with the same scoring system in every category. This page explains exactly how we work, how we weight each criterion and what we refuse to do.
For every product, we cross-check three sources: manufacturer spec sheets, Amazon and Google user reviews (a minimum of 500 weighted reviews over 12 months) and independent tests from European consumer and specialist publications (Which?, Stiftung Warentest, Que Choisir, OCU, Altroconsumo, Consumentenbond). If the three sources don't agree on a product, it doesn't make our shortlist.
Each category has its own weighting, but the Nura Score always uses the same 0–10 scale. The core criteria are real-world performance (30%), value for money in each market (25%), ergonomics and ease of use (15%), annual energy cost (15%) and durability and build quality (15%). The breakdown for each category is published on its category page.
We don't recycle reviews translated from other sites. Prices, availability, energy use, data protection (GDPR in Europe), plug compatibility and energy labels are collected directly from each market we cover. A product can easily be No. 1 in one country and missing from our rankings in another. Models and versions sold in Canada can differ from the European ones: check that the listing is for a 120 V North American model.
Prices change. ASINs get pulled. Brands release revised versions. Every category is reviewed at least every three months, and any page that hasn't been updated within that window shows a clear banner saying so. The “last updated” date appears at the top of every comparison.
Home Nura is funded through the Amazon Associates program (we earn a commission on purchases, at no extra cost to you). All our Amazon links run through a single Associates account, with one tracking ID for each edition of the site. They point to Amazon's French store, except on the Italian edition, which links to Amazon's Italian store. Through Amazon's Global Earning program, readers in other countries, Canada included, who click a link to the French store are redirected to their local Amazon store, and the commission is credited to that same account. Commissions never influence the ranking: a product with a poor score keeps its poor score even if it pays more. No manufacturer pays us for a top spot. When a conflict of interest arises, we disclose it at the top of the page.
Because prices, energy labels, certifications and availability change from one market to the next. A “global” comparison averages everything out and ends up accurate nowhere. We'd rather make recommendations that hold up market by market, even if that means maintaining ten editions.
It's a composite score from 0 to 10 that combines real-world performance, value for money in each market, ergonomics, annual energy cost and durability, weighted by category. An 8/10 in a demanding category (air fryers) isn't the same as an 8/10 in a simpler one: the scoring is rebalanced for each category.
No manufacturer pays for placement. Amazon affiliate commissions are the same regardless of ranking, so our business model gives us no reason to push a particular product. If a brand lends us a review sample, we say so clearly in the article.
We don't display product prices: Amazon changes its prices several times a day and only allows them to be shown through its official product interface. Our comparisons talk about budget ranges (for example, “under $150”), never the price of a specific model. Click the link to see the current price and availability on Amazon: you'll land on your local Amazon store.
We remove the ASIN from our comparisons within 48 hours, archive the product page with a “product discontinued” banner and replace the product in the ranking with the best equivalent still available. No page is ever left with a dead buy link.